EthioCreatives

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Books Worth Your Attention In October

Ethiopia: Recipes and traditions from the horn of Africa

Ethiopia stands as a land apart: never colonised, the country celebrates and preserves ancient traditions. The fascinating cuisine is enriched with the different religious influences of Judaism, Christianity and Islam - a combination unique to Africa. The delicious dishes featured are Doro Wat, chicken slowly stewed with berbere spice, Yeassa Alichia, curried fish stew, and Siga Tibs, flashfried beef cubes, as well as a wealth of vegetarian dishes such as Gomen, minced collard greens with ginger and garlic and Azifa, green lentil salad.

Chef Yohanis takes the reader on a journey through all the essential dishes of his native country, including the traditional Injera made from the staple grain teff and synonymous with an Ethiopian feast, along the way telling wondrous stories of the local communities and customs. Complete with photography of the country's stunning landscapes and vibrant artisans, this book demonstrates why Ethiopian food should be considered as one of the world's greatest, most enchanting cuisines.

Beneath the Lion's Gaze

Beneath the Lion's Gaze opens in Addis Ababa, Ethiopia, 1974, on the eve of a revolution. Yonas kneels in his mother's prayer room, pleading to his god for an end to the violence that has wracked his family and country.

Building a StoryBrand:

 In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.

The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.

In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.

The Marathon Don't Stop: The Life and Times of Nipsey Hussle

“Like dead prez said, ‘it’s bigger than hip-hop,’ and few embodied that more than Nipsey. His life must serve as a textbook example for anyone working towards uplifting their community, where the work, and not the fame, take full precedent. We need more people like Nipsey Hussle, which is what makes telling his story important.” -- Ahmir “Questlove” Thompson

“Rob Kenner was part of the original editorial team who brought my vision for VIBE magazine to reality, and during his seventeen years at the magazine he always did outstanding work. The Marathon Don’t Stop is a beautiful tribute to a legendary artist.” -- Quincy Jones

“You may have heard of Nipsey Hussle, but you don’t know the awesome story of one of the most inspiring men of his generation. Nipsey was the Tupac of his generation and this book explains why.” -- Touré, author of I Would Die 4 U: Why Prince Became an Icon

“Ermias Asghedom’s all-too-short life was a pure epic run—from child prodigy, teenage baller, and young G to worldly rapper, hood builder, and global superstar. Rob Kenner’s thorough, definitive, and powerful telling of his story captures all of his heart, courage, and commitment. Read it and be inspired.” -- Jeff Chang, author of Can’t Stop Won’t Stop

The Marathon Don’t Stop is chronicle of a complex love and Kenner delivers it with the clear-eyed authority that has made him one of the best culture writers of his era.” -- Dr. Joan Morgan, author of When Chickenheads Come Home to Roost: A Hip-Hop Feminist Breaks It Down

The Shadow King

Shortlisted for the 2020 Booker Prize, and named the best book of the year by the New York Times, NPR, Elle, Time, and more.
Set during Mussolini’s 1935 invasion of Ethiopia, The Shadow King takes us back to the first real conflict of World War II, casting light on the women soldiers who were left out of the historical record.

Born in Addis Ababa, Ethiopia, Mengiste received a 2020 Award in Literature from the American Academy of Arts and Letters.

Willber Willberfoorce